Customer Service (503) 832-7336
The Only Place For People Who Ride


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Free standard shipping on orders over $149
We ship to the lower 48 United States. Orders over $149 ship free; a flat rate applies under $149. Estimated delivery dates are shown at checkout based on item availability and the shipping option you choose.
We text or call to confirm sizing & fitment before we ship.
Every Factory SuperBike order includes a free expert check from real riders. Before we ship helmets and gear, we text or call to confirm your size and fit; for parts, we verify fitment to your bike. This is why we don't have to guess and you don't have to gamble.
Helmet & gear orders: reply to our text to confirm and your order ships, typically same day. No reply within 48 hours and we'll call you. Questions now? Call or text (503) 832-7336.
Upgrade the front braking performance of your compatible Honda sport motorcycle with Brembo 07HO50LA Prime LA brake pads. Developed for road use, the LA sintered compound delivers consistent braking efficiency across a wide range of riding conditions. The compound can be identified by the small white plate, helping distinguish these front-specific pads during installation and maintenance.
The sintered material produces a high friction coefficient in both cold and hot conditions, providing quick response when dependable stopping power is needed. This performance is balanced with excellent braking stability, allowing riders to maintain predictable control during everyday street riding, spirited operation, and repeated braking situations. The compound is engineered to provide a practical combination of responsiveness, consistency, and durability for road-focused applications.
Brembo Prime LA pads offer average service life that is approximately 30% longer than the SA compound, helping reduce replacement frequency while maintaining reliable braking performance. Part number 07HO50LA is designed for the front brake applications on select Honda CBR models, including the 2017 CBR600RR, CBR600RA ABS, CBR1000RR, CBR1000RA ABS, and CBR1000RR SP2; the 2018 CBR1000RA ABS, CBR1000RR, and CBR600RA ABS; and the 2019 CBR1000RR and CBR1000RA ABS. Verify your motorcycle application before installation and follow the manufacturer's service procedures.
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